Submit Response » apple http://submitresponse.co.uk/weblog Tue, 10 May 2011 01:19:15 +0000 en-us hourly 1 http://wordpress.org/?v=3.8.1 Obligatory Macworld Post http://submitresponse.co.uk/weblog/2008/01/16/obligatory-macworld-post/ http://submitresponse.co.uk/weblog/2008/01/16/obligatory-macworld-post/#comments Wed, 16 Jan 2008 16:40:49 +0000 http://submitresponse.co.uk/weblog/2008/01/16/obligatory-macworld-post/ Like every other Mac-licking weblogger in the world, I watched the keynote, thought some things, and wrote them down:

  1. MacBook Air It sure is purdy, the ‘Remote Disc’ feature is brilliant, and so is the multitouch trackpad. I’m not bothered by the fact that it has hardly any ports, or that you have to send it back when the battery dies, either. But in all the fuss about its pretty, skinny ways, no one seems to have noticed that it’s still really quite big, bigger than a MacBook in terms of its footprint, in fact. So while it’s more portable by virtue of its low weight, it’s still an unwieldy great thing (unlike a certain dinky little computer of which I am not unfond). Oh, and it’s preposterously expensive. Will doubtless sell like meth in a trailer park.

  2. iPhone 1.1.3 Showing off the exciting new capability to send texts to multiple recipients is fucking embarrassing, no? Still, with the iPhone taking such spectacular strides towards actually working as a proper ‘phone, and the SDK coming next month, I’m edging closer to maybe thinking about considering buying one when my current contract runs out. (Can you tell I’ve never had a proper go on one?)

  3. Movie Rentals/Apple TV Upgrade I couldn’t even muster the energy to stifle a yawn during this announcement.

  4. Time Capsule To awkwardly paraphrase Prince, it’s the dream we all dream of, computers plus device in the World Series of wireless backups! Sod a laptop that’s a bit thinner than other laptops, this is the real deal: hugely useful and reasonably priced. I’d be pre-ordering one right now if I hadn’t bought a 1TB external drive the day Leopard came out, due to getting all giddy about Time Machine. It could do with some clever .Mac integration though, for your really important files—those slickly automated backups wont be much use if your Time Capsule melts in a house fire.

In summary: Time Capsule is as exciting as backup solutions get; everything else, rather less so.

Can we have a cheap and tiny sub-notebook next year, Steve?

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Introducing The All-New CockBook http://submitresponse.co.uk/weblog/2006/05/19/introducing-the-all-new-cockbook/ http://submitresponse.co.uk/weblog/2006/05/19/introducing-the-all-new-cockbook/#comments Fri, 19 May 2006 17:31:11 +0000 http://mottram.textdriven.com/weblog/?p=1100 While the new black MacBook is certainly a shiny, pretty thing, I can’t help but wonder whether Apple’s pricing structure might backfire on them.

That black paintjob comes at a premium, you see: if you upgrade a white MacBook to exactly match the specs of a standard black iBook, it’s £89.99 cheaper. Really.

On the one hand you almost have to admire Apple’s chutzpah, flogging a computer at a premium simply by changing the colour and implying it’s the top of the range is a wonderful bit of smoke and mirrors manipulation.

On the other hand, what will you think when you see someone with a black MacBook? You’ll think, ‘Ha ha, that total cock blew nigh on a ton to get his computer in black! He’s a CockBook user! Ha ha! CockBook!’ Or similar. Which might harm sales a touch. No one wants to look like a total cock, after all.

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